Women’s Tour

Virtual Cycle Challenge

Beccles to Stowmarket

Supporting East Anglian Air Ambulance

The Women's Tour logo with cyclist
East Anglian Air Ambulance logo


map showing red line route from Becles to Stowmarket

Virtual Cycle Challenge route
Beccles to Stowmarket

With The Women’s Tour cancelled this year, Keep Moving Suffolk is offering women and men the opportunity to virtually ride the opening stage of the 2019 Women’s Tour held in Suffolk, whilst supporting the East Anglian Air Ambulance.

Charities have been massively impacted by the coronavirus so we’re giving you the opportunity to complete your own personal challenge, whilst doing your bit for the wonderful East Anglian Air Ambulance.

Their crews are out every day saving lives and supporting front-line emergency services across East Anglia. This is your opportunity to help them continue this vital service. Every penny raised from this challenge will go directly to this amazing charity.

Your challenge, if you choose to accept it, is to virtually ride the 163.8 km stage from Beccles to Stowmarket, which saw the World’s best female cyclists compete for honours in 2019 and Jolien D’Hoore secure the Green Jersey.

The Challenge

Simply split the distance over as many days as you like between 20 July-16 August and record them on the ‘My Virtual Mission’ platform using the Strava app or simply add your distance manually. Full details on the My virtual mission platform can be found on their website www.myvirtualmission.com

A limited number of 500 places are available on this challenge, so be quick!

Registration opens on the 29 June and will close on the 19 July.

To take part simply click on the ‘My Virtual Cycle Challenge’ link and make a donation to the East Anglian Air Ambulance and you will receive an email with details to join the challenge.


In addition to a massive sense of pride in helping an amazing charity, participants will receive an E-certificate and will be entered into a draw to win one of 5 pairs of VIP tickets to the 2021 Women’s Tour race finish in Felixstowe.

We’d love to see images of you completing the challenge, so why not post on social media, using the hashtag:-



If you still can’t find the answer to your query below – please Email mostactivecounty@gmail.com

How much is it to enter the Women's Tour Virtual Challenge?

Entry to the challenge is subject to making a donation of your choice between £5 and £20 to the East Anglian Air Ambulance.

Can I join after the challenge has started?

Unfortunately Not. All participants must be registered before Sunday, July 19, 23:59. Please note only activities completed after you register will count toward your challenge.

How long have I got to complete the challenge?

The challenge will start on the 20 July and you will have until the 16 August to complete it. You can split the distance over as many days as you like during this period, we just ask that you respect social distancing and applicable government guidelines that are in place at the time of the challenge.

How many places are available on the challenge?

A limited number of 500 places will be available initially, but we may consider releasing some more if demand dictates.

Is there a minimum age limit to participate?

Registered participants should be at least 12 years old when signing up for the challenge.

Is it open to men and women?

Absolutely yes, the more the merrier.

How do I log my activity on the My Virtual mission site?

You can log your activity on the platform using the Strava App or manually if you prefer. You will be sent an email with all the details in and a link to follow after you register.

What is Strava?

Strava is a social-fitness network that can be paired with numerous fitness/activity trackers (Garmin, Fitbit, Apple, etc). Your Strava account can then be paired with our event host website/app to automatically sync and move you along the Virtual Women’s Tour Challenge. Click here to find out if your favourite activity tracking app syncs with Strava.

The Strava App can be downloaded free of charge from www.strava.com/.

I'm having trouble connecting my Strava account?

My Virtual Mission has put together a troubleshooting guide which should help you to resolve any issues and get you connected.


How will I know how much of the route I have completed and have left to do?

When you log your activity, you will be able to see how far you have travelled along the route. You can also click on the street view to see the actual place you have arrived at.

Do I need to show proof of completing my distances?

No. If it’s linked up to Strava, that’s fine, but if you use manual entry, we just ask you to enter your best estimate of the distance completed after each ride.

When will I know if I have won VIP tickets for the 2021 Women’s Tour?

Winners of the VIP tickets will be notified by email by the end of August 2020.

When will I receive my E-certificate?

On completion of the challenge, you will automatically be sent your E-certificate.